Video editing is an essential part of the video production process. And without understanding the basics of it all, there’s very little you can achieve.
Whether you’re an amateur vlogger, a beginner who’s looking to grow your YouTube channel, or simply a novice who wants to expand your knowledge of video editing, this article will venture to discuss all the tips and tricks involved, techniques that you could try out and hacks that could make video editing a worthwhile endeavor.
Make Sure You Have the Right Tools
There are a few things that you need to keep in mind before you even begin the editing process. Equipping yourself with the right tools, for example, should be a top priority.
If your videos require heavy editing (animation videos, feature films, documentaries, YouTube specials, and so on), you might have to invest in software such as Adobe Premiere Pro, After Effects, Final Cut Pro, Da Vince Resolve, Lightworks, and so on.
But if you’re looking to make a quick promotion or introductory videos, invitation clips, and so on for your YouTube Channel, Brand, or business, your best bet would be a platform such as videocreek.com. The website has every sort of tool that beginners would be looking for.
Aside from allowing you to make YouTube Intros and promo videos, you could also play your hand at making ads and videos for social media platforms like Instagram and Facebook.
There are other platforms out there that allow users to create short clips you could use for the purpose of video marketing. A movie maker that lets users choose from a plethora of pre-existing templates that you can simply drag and drop could also serve your needs. This is of course if you’re looking for something quick and simple with very little work from your end.
Ensure That You Have a Working PC/Laptop That is Fast
If the laptop or PC you’ve chosen is fast, has enough space to store enormous files, and does not slow the rendering process of your videos, you’re good to go.
It is not necessary that you buy a high-end Microsoft PC or a Mac that is equally expensive. But you could invest in an SSD that allows you to access your clips, software, and other tools quickly while also making sure that your videos load fast, and can be exported and rendered without a hassle.
Another tip to reduce the time it takes to edit content would be to increase the RAM of your computer so that you are able to get the accompanying graphics/video card and processor for your PC or laptop. This way, you’ll be able to create and curate professional-looking videos without a hassle.
Always Remember What Your End Goal is
No matter what sort of a video you’re planning to make, your end goal should be the telling of a great story. How you choose to tell your story is up to you. But there are a few things you need to keep in mind when you begin:
- Make sure your cuts are tight, leaving no room for footage that consists of long pauses and huge gaps that come in between dialogues.
- Keep an estimated run time so that your final video isn’t too long or too short so that you don’t end up reworking on shoots all over again.
- Always correct the order of your clips.
- Ensure that your footage and the clips you’ve chosen for your final video have adequate lighting, is pleasing to the eye, and makes for a good, eye-catching story.
- The editing should be done in such a manner that you trim and combine clips to form a compelling and riveting story that would evoke the sort of emotions that you expect from your audience.
- You have to also make sure that your final video gives the initial intent and message you had in mind.
- Make sure your transitions are smooth, your effects subtle, and dialogues on point.
It’s All About the Angles
When you start the editing process, keep in mind that the shots you select are the best of the bunch. Make sure that when you are inclined to add clips that were shot beautifully, it adds to the essence of the story. Otherwise, you would end up with a video that would make no sense to the viewers and your potential audience.
All Your Clips Should Be Color Corrected
The colors in your clip should be able to evoke a certain emotion and set a specific sort of mood within your viewers. But the most important aspect of color correction is the fact that they are all consistent with each other. These aspects of video editing are something most editing tools are equipped with so it is just a matter of applying them in the right manner. Get redirected here for useful resources.
Add Appropriate Text and Graphics
Make sure the text in your videos isn’t all over the place. Aside from the title, your opening and closing statements, and the final credits, keep your writing to a minimum. Keep the font size average, with a decent font face (it shouldn’t be something that is flashy and illegible) with a clear background (so that your viewers can actually read the text on screen).
For savvy looking graphics, you can use Adobe After Effects as they have one of the best motion graphics tools.
All in all, with the right tools, software, and basic knowledge of video editing, you’ll be well on your way to making -viral-worthy, videos. You just need to make sure that you’ve done your research before diving into a project and you’ll be good to go.